About Aprio Cloud

Aprio Cloud brings together more than 50 best-in-class applications, from companies such as Xero, Bill.com, Receipt Bank, Karbon and Expensify, to create an industry-leading technology stack that is turn-key and customized for each business and its respective industry. The technology stack delivers anytime, anywhere financial information through data visualizations and dashboards, allowing clients to make smarter, faster decisions.

Previously HPC, Aprio Cloud was an early adopter of cloud accounting, becoming a Xero partner in 2011, just as Xero entered the U.S. market. In 2013, HPC achieved Xero Platinum Partner status. “Combining our market leadership in cloud accounting with Aprio’s highly-respected reputation, breadth of specialty services and global reach made sense for our business and our clients’ businesses as well,” said Bruce A. Phillips, founder of HPC. Phillips serves as Managing Director and Partner of Aprio Cloud.

The financial and accounting needs of small-to-medium businesses change across their business lifecycles. Aprio Cloud’s offerings scale as businesses mature, providing complete day-to-day financial support including virtual CFO services. Clients may select an Aprio Cloud service package that offers a fixed-fee model, providing unlimited access to a team of experts dedicated to each client’s unique business and accounting needs.

Clients get their nights and weekends back, no longer spending time on accounting. They receive timely reporting on their actual performance, allowing them to grow profits by making sound business decisions with real-time data. Owners and managers can use real-time data and personalized advice to take their businesses to their next, all on a cloud-based technology platform that’s customized to meet the unique needs of the company.

Bruce A. Phillips, CPA

Managing Director and Partner, Aprio Cloud

Bruce A. Phillips is a seasoned CPA and a passionate advocate for cloud technology. His leadership expertise running his own CPA firm, tenure as a CFO and COO of tech startups and experience as a cloud technology beta tester make Bruce one of the most respected names in cloud accounting. Prior to co-founding Aprio Cloud, Bruce spent seven years at E&Y helping clients navigate challenging tax and compliance environments. When not providing accounting advice Bruce is an active tennis player.